Prabhkiran is bridging the gap between comfort and style with contemporary clothes!
The founder of Bewakoof, a leading lifestyle fashion brand, decided to offer good quality, creative, affordable, and distinctive fashion for the contemporary Indian. The brand was established in 2012 and has come a long way with its trendy yet comfy designs for both men and women.
Bewakoof was created on the principle of creating impact through innovation, honesty, and thoughtfulness. With a team of 400 members, and 8 million+ products sold till date, the brand is extremely conscious in its production processes - from rainwater harvesting to paper packaging - it actively attempts to minimise environmental footprint and maximise social impact.
- PRABHKIRAN SINGH,
CEO AND CO-FOUNDER
CEO and Co-founder
Here's how Bewakoof introduced comfort to style.
Direct to consumer model
IvyCap Ventures invests in online apparel firm Bewakoof
Bewakoof, a direct-to-consumer (D2C) online apparel company, on Thursday said it has raised $4 million (Rs 29 crore) from IvyCap Ventures.Know more
Bewakoof raises Rs30 crore from IvyCap Ventures
Direct-to-consumer (D2C) fashion brand Bewakoof.com has raised Rs30 crore from IvyCap Ventures, the company said in a statement.Know more
InvestCorp leads $8mn round in Bewakoof
Bewakoof, a direct-to-consumer (D2C) online apparel platform, on Wednesday said it has raised $8 million (Rs 60 crore) in its pre-Series B round of funding led by InvestCorp.Know more